Ⅰ. 중국 마케팅 방안 ····················································· 1

Ⅱ. 중국 시장 정보 ························································· 2
1. 중국 과자류 수입추이 ···························································· 2
2. 중국 과자류 시장동향 ·························································· 3

Ⅲ. 중국 가격 정보 ························································· 7

Ⅳ. 중국 유통 정보 ······················································· 11
1. 유통 절차 ················································································ 11
2. 식품 업계 유통 상업 방식 ·················································· 13
3. 유통 경로별 진입 장벽 및 특징 ········································ 14
4. 중국 유통 채널 ······································································ 15

Ⅴ. 중국 통관 정보 ······················································ 19
1. 관세율 ······················································································· 19
2. 통관 절차 ················································································· 19
3. 통관 유의사항 ········································································· 20
4. 통관 거부사례 ········································································· 22

Ⅵ. 중국 검역 정보 ······················································· 24
1. 수입 식품의 검험검역 ··························································· 24
2. 수출 식품의 검험검역 ··························································· 27

Ⅶ. 중국 라벨링 정보 ··················································· 29
1. 식품 라벨 관리 규정 ··························································· 29
2. 수출입 정량 포장식품 라벨 검험 감독 관리 규정 ······· 32